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| Success Stories |
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Washington Institute of Sports Medicine, Redmond WA
You may not have heard of Washington Institute of Sports Medicine, but you’ve probably heard of some of their clients. Among other things, the company helps athletes – including a few famous ones – to improve their performance. In fact, over the past decade they’ve helped more than 10,000 athletes from all over the world.
“As time went by, it became obvious we needed a presence on the web,” said Dr. Dave Parker, Executive Director of the Institute. “We knew we didn’t want to spend $10,000 to get started, and we also didn’t want to have someone do it for us who would turn around and keep charging us to maintain it.”
Innuity offered the kind of performance they were looking for.
“I liked the templates they had to offer, I liked the fact that we could make changes ourselves, and the level of service they provided. There are people there who know us if there’s ever a problem.”
From a pure business standpoint, their Innuity-powered website has been a good move. “When a coach or parent calls, there’s a huge educational component to what we do. They need to understand what we do, how we do it, and what the ultimate benefits of that can be. The website certainly helps us with that.”
Of course, like anything, there were a few surprises. “I’m surprised when people do a web search, find us and come in and pay us. If I would invest a little more time in our site, I’d probably get even more.”
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